Communication Style
The four distinct small groups within a category and their psychological implications for personality diagnostics.
Category's Small Groups
Business-Like
Group Properties
Formal business communication with a wide range of people. High stress tolerance, high self-esteem, and a desire for leadership. Direct and sometimes blunt communication, bordering on rudeness. Fast speech, poor in intonation, and minimal gesticulation.
Passionate
Group Properties
Informal contact with a wide range of people. Highly sociable. Not shy about expressing emotions loudly in public, also open to others' emotions. Quickly and skillfully reduces social distance, emotionally engages the audience. Speech is accompanied by active gesticulation, and when excited, it becomes scattered and highly emotional.
Cold-Blooded
Group Properties
Minimal informal communication with strangers. Prefers large social distances, is secretive (especially about personal matters), has difficulty establishing contact with people. Dislikes large noisy events. High self-control, capable of hiding anxiety and other emotions.
Soulful
Group Properties
Deep connection with a small circle of close people. Gentle and courteous, especially with strangers. Slow speech rich in intonation. Sensitive to subtle feelings, aesthetics; sentimental. Typically has low self-esteem.